Ladder – Instant Issue Term Life Insurance

ladder life insurance logoIn the age of technology, we have a tendency to want things immediately. Luckily, life insurance companies are catching on, and are making changes to reduce their waiting time after applying for a policy.

Some providers are now offering instant decisions after policy applications – including Ladder. This means you won’t have to deal with speaking with a life insurance agent or endure as much waiting time when applying.

Continue reading to learn more about Ladder’s instant term life insurance offerings.

Quick Article Guide:

  1. Who is Ladder?
  2. Who’s Eligible for Instant Life Insurance Online?
  3. How Much Coverage Can I Qualify For?
  4. What if I Outlive My Policy?
  5. Sample Life Insurance Rates
  6. Buy Term Life Insurance Online Now



Who is Ladder?

Ladder is a relatively new life insurance platform that began offering coverage in 2017. They offer level instant term life insurance to qualified applicants between the ages 20 and 60. Ladder’s life insurance policies are issued through Allianz Life Insurance Company of North America or Allianz of Life Insurance Company of NY.

Traditionally, when you apply for life insurance, it takes 4 to 8 weeks to hear back after you submit your application. With instant term life insurance, the application process is done completely online, takes less than 20 minutes to complete, and you’ll receive an instant decision on whether or not your application was accepted. No life insurance agent or waiting time required!

Instead of requiring a medical exam to assess your overall health like traditional life insurance policies, companies like Ladder who offer instant life insurance will electronically review your Medical Information Bureau records, attending physician’s statements, prescription history, driving and criminal records to evaluate your insurability and overall risk to the company. If you’re approved, coverage starts immediately.

Who is eligible for instant life insurance online?

To qualify for instant coverage with Ladder, you must meet the following criteria:

  • Are between ages 20 and 60
  • Are a U.S. Citizen or have lived in the U.S. for at least 2 years

How much coverage can I qualify for?

how much coverage can i qualify forLadder offers term life policy lengths of 10, 15, 20, 25 and 30 years, and coverage options between $100,000 and $8,000,000. Keep in mind that if you are in average or below average health and/or applying for a policy for more than $3 million of coverage, you may have to complete a medical exam before Ladder issues you a policy.

Ladder does have some term length restrictions, depending on your age. Your current age plus the term length cannot exceed 70-years-old. To help you understand further, see the chart taken from Ladder’s website below.

AgeMaximum Term Length
40-years-old30-year term
45-years-old25-year term
50-years-old20-year term
55-years-old15-year term
60-years-old10-year term

Another great advantage about Ladder is the company allows you to increase or decrease your policy size instantly online, instead of having to cancel your policy and re-apply for a new one.

What if I outlive my policy?

Since term life insurance isn’t designed to last your entire lifetime, you will most likely outlive your policy. Its main purpose is to provide affordable coverage for a set amount of time, and secure life events such as a mortgage or children’s education expenses.

That being said, there are still options if you decide you still need coverage once you’re older. Many life insurance companies, including Ladder, offer a “conversion option” on their term policies.

This means that you have the opportunity to convert some or all of your policy to permanent coverage. You have this option throughout the duration of your term or up until age 70, whichever occurs first. Do note that if you choose to convert your policy, your premiums will increase.

Can I cancel my policy?

Yes, you can cancel your policy at any time without any fees or penalties. Just give your independent agent a call to start the process. It’s important to note that if you cancel your policy, you will have to undergo the application process again if you want to re-apply for coverage.

Sample life insurance rates

Below we have provided sample life insurance rates that Ladder currently offers to help you estimate the cost of your policy.

Monthly Rates for A Non-Smoking Male in Excellent Health – 10 Year Term


Monthly Rates for A Non-Smoking Male in Excellent Health – 20 Year Term


Monthly Rates for A Non-Smoking Female in Excellent Health – 10 Year Term


Monthly Rates for A Non-Smoking Female in Excellent Health – 20 Year Term


*Sample rates are accurate as of 01/02/22 and are provided for illustrative purposes only.

Buy term life insurance online now

Think Ladder sounds like the right company for you? Great! Let’s get started.

Just like we spoke about previously, when you apply online, you can expect to be asked about your age, lifestyle, health status, and personal and family health history – all of which will be confirmed by a third-party vendor such as the Medical Information Bureau (MIB) to confirm that the information you entered is correct.

If everything checks out and Ladder thinks you’re a good match, then you’ll be offered a policy and can start receiving coverage immediately. Cue the Staples, “That was easy!” button.

To apply for a life insurance policy online, enter your information below to receive an immediate decision.



About JRC Insurance Group

At JRC Insurance Group, we have helped thousands of families and businesses with their life insurance needs, and we can help you too! Our agency is licensed in every state and we’re independently owned and operated.

As a non-partial, no-fee brokerage, our goal is match our clients with the best life insurance options available by shopping and comparing rates from more than 50 highly-rated insurers. By having access to dozens of companies and their guidelines, we’re able to save our client’s time and money.

Most importantly, our services as completely free, and there is no cost to apply for coverage. Give us a call toll-free today at 855-247-9555, or you can request a free quote online to compare rates and options from dozens of insurance companies in less than a minute.

Compare Rates from 50 Top-Rated Companies

Get your FREE instant quote online in less than a minute

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Jason Dana

Managing Partner at JRC Insurance Group
Jason offers more than a decade of life insurance experience to JRC where he is a co-founder and managing partner. He specializes with helping clients who are considered a “high risk" for life insurance by finding the most affordable options for coverage available to them. Outside of work, Jason enjoys surfing, traveling, and spending time with friends and family.
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